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Today, in the digital era, websites have become a real business card for any business and even individuals. And not just a business card, but a powerful tool that can analyze your target audience, sell products or services, share information, and generally build your own community.
However, for a website to be truly effective, it must not only be beautiful but also user-friendly. This is where two key concepts come into play: UI (User Interface) and UX (User Experience).