Design website

Creating your own website is an important step for your business or personal brand. However, you’re faced with a challenging question: should you opt for an individual design or use a ready-made template? Each option has its own advantages and disadvantages, and the right choice depends on your needs and goals. In this article, we will thoroughly examine both options so you can make an informed decision for yourself.

Individual Design: Pros and Cons


  • Uniqueness and Brand Identity: Individual design allows you to create a unique image and express your identity. Your website will stand out from competitors and be easily recognizable to your customers.
  • Full Control: You have complete control over every aspect of the design and functionality. You can create a website that fully meets your needs and goals.
  • No Limitations: The absence of limitations in a chosen template allows you to expand your website’s capabilities and add any necessary features.


  • Time: Individual design requires more time and resources. You either need to hire a professional or invest your own time in learning web design.
  • Cost: Individual design can be several times more expensive compared to ready-made templates.
  • Skill Requirements: If you lack experience in web design, it can be a challenging task initially.

Ready-Made Template: Pros and Cons


  • Time Efficiency: Ready-made templates are available for use immediately after purchase. You can quickly start developing your website.
  • Cost: Ready-made templates are usually cheaper or even free compared to custom design.
  • Ease of Use: You don’t need to be a web design professional to create a website based on a ready-made template. Many templates come with visual editors, making content editing easier.


  • Similar-Looking Websites: Ready-made templates can look similar to each other, especially if significant modifications aren’t made.
  • Design Limitations: You are limited by the design and functionality offered by the chosen template.
  • Brand Identity: Your website may not be as unique and distinctive as you’d like it to be.

Which Option to Choose?

The choice between individual design and a ready-made template depends on your needs and resources. If you have a limited budget and require a quick start, a ready-made template can be an excellent choice. However, if uniqueness and full design control are important to you, and you’re willing to invest more time and money, individual design may be the better option.

It’s also worth considering that ready-made templates can be used as a starting point and later modified to meet your specific needs. This allows you to combine the advantages of both approaches.

In any case, regardless of the option you choose, it’s essential to remember that your website is the face of your brand or business in the online world. So, don’t approach this task superficially and give it the attention it deserves, whether you opt for individual design or a ready-made template.