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How to Check Whether a Chosen Domain Could Become a Future Threat to Your Brand Due to Potential Blocking

On 20.11.2025

Checking the domain for possible blocking and reputation risks before registration

Choosing a domain name may seem like a simple step: you come up with a name, check availability, register it — and start building your brand. But in reality, a domain is the foundation of your online presence, and its quality affects not only recognition but also security. A poorly chosen domain name can lead to your website being blocked by providers, government regulators, or global corporations, which threatens your reputation and traffic. To avoid these risks, it’s important to understand why certain domains get restricted and how to assess their safety in advance.

How DNS Caching Determines the Moment a Website Updates Across the Internet

By Николай

On 19.11.2025

In Domains

Server, browser, timer, and monitor icons connected by arrows around a globe symbolizing DNS updates. — The DNS cache affects how quickly site changes become visible on the network

When website owners change content, update the design, move the project to another server, or even change the domain, it’s natural to expect that all users will see these updates immediately. However, the internet works differently. And the main reason for delays in the distribution of new data is the DNS caching mechanism. It determines when exactly the website updates become visible to the world and forms what is often called “DNS propagation.” To understand why this process cannot be accelerated instantly, you need to understand how DNS and DNS caching work.

What Should Be Rethought After the Cloudflare Outage

By Николай

On 19.11.2025

In Security

Server, smartphone, and computer show errors during cloud infrastructure failure. — Vulnerability of infrastructure on which millions of websites depend

When a small website goes down, it’s a problem only for its owner. But when Cloudflare, one of the largest infrastructure service providers on the internet, goes down, the problem becomes global. The latest outage once again demonstrated that the modern internet depends on Cloudflare far more than it may seem at first glance. Tens of thousands of websites stop loading, some applications behave unpredictably, and even major international platforms fall into digital “darkness.” This is not just a technical incident — it is a reason to reevaluate your architecture and understand how the internet works today.

How Google Trends Helps Evaluate Demand for Keywords Before Creating Content

By Николай

On 18.11.2025

In Marketing

A woman is working at a laptop, and the monitor shows a Google page with a graph of the growth in the popularity of the query. — Assessing interest in key queries before creating content

Successful content always starts with the right topic. However, even the best-written article or video won’t bring results if users aren’t searching for this information. That’s why it is essential to understand whether there is real demand before creating any material. One of the most effective and free tools for this purpose is Google Trends. It helps analyze how often people search for a certain word or phrase on Google, how the popularity of that query changes over time, and whether it makes sense to invest resources in developing content around it.

How the Mass Adoption of Humanoid Robots Is Restarting the Industry

By Николай

On 18.11.2025

In Other

Humanoid robots work alongside an engineer on a production line, performing assembly and technical operations. — A new stage of automation in industry

The world has just crossed a historic threshold: for the first time in industrial history, there has been a mass shipment of humanoid robots. UBTECH has announced the completion of its first major commercial delivery of the Walker S2 model — hundreds of robots have already been delivered to customers, and the total volume of contracts for 2025 has exceeded 800 million yuan, which is about 113 million dollars. The robots have been ordered by major manufacturing corporations, logistics operators, and even data centers, and in the coming months the company plans to ramp up to serial production of thousands of units every month. This is the first time in the world that humanoid robots are leaving research labs for real industrial processes — and that is why this news is already being called the beginning of a new era of automation.

When Artificial Intelligence Affects Us More Than We Think

By Николай

On 12.11.2025

In Other

A large mechanical hand with the words "AI" written on it controls a person like a puppet. — The impact of artificial intelligence on human behavior and decisions

Just a few years ago, artificial intelligence seemed like an incredible achievement of humanity — a technology meant to make life easier. But now, as it has become a common element of our reality, a question arises more and more often: are we paying too high a price for this comfort? AI not only helps us — it changes our psyche, our perception of the world, and even the way we think. And these changes happen quietly, gradually, yet inevitably.

How DNS Recursion Works and Why a Query Sometimes Travels Around the World

By Николай

On 12.11.2025

In Domains

An entrepreneur examines a globe through a magnifying glass, following the route of DNS requests passing between continents. — A DNS request travels a certain distance before the site opens

We’re all used to the idea that the internet “just works”: you type a website address into your browser — and a moment later it opens. But behind this simplicity lies a complex system without which the web wouldn’t exist at all. It’s called DNS — the Domain Name System. This system is responsible for translating the human-friendly domain name into the technical IP address of a server. However, few people realize that to obtain that address, a query may sometimes travel halfway around the planet before reaching its destination. The reason lies in a mechanism known as DNS recursion.

Why the Emergence of Cheaper AI Models Could Change the Artificial Intelligence Market

By Николай

On 12.11.2025

In Other

A silhouette of a head with a conventional brain-microchip, the price of the service, and growth graphs symbolizing the cheapening of AI technologies and their scaling. — More affordable AI models open the market to a wider range of companies

Artificial intelligence is undergoing another stage of evolution — and this time, the changes may be even more significant than during the emergence of GPT models or the mass adoption of chatbots. The Chinese company Kimi has introduced the Kimi K2 model, which, according to the developers, not only approaches the performance of the most powerful systems on the market but also offers a much lower cost of use. In some tests, K2 outperforms GPT-5 and Claude Sonnet 4.5, while demonstrating efficiency in complex multilingual tasks, agent-based programming, and processing large volumes of information. The most interesting part is that this model may be several times cheaper than its counterparts — and therefore has the potential to influence the entire market’s economy.

AI Agents as a New Level of Corporate Process Automation

By Николай

On 11.11.2025

In Other

People work together with AI-branded robot assistants in an office environment, collaboratively completing tasks. — AI agents are gradually taking over some of the operational work, freeing up time for strategic decisions

Recently, Microsoft introduced a new concept of AI agents that can act not just as assistants, but as independent participants in the workflow. Within these tools, it is now possible to create artificial “digital units” that understand the context of a task, initiate actions, communicate with other systems, and even coordinate the work of individual employees. This is not just another software update. It signals that artificial intelligence is transitioning to a new stage of development, where it stops being a passive tool and becomes an active agent in the business environment. For the automation market, this may mean a fundamental shift in the principles of work organization.

What can happen if you do not update your security system for years

By Николай

On 11.11.2025

In Security

A robber sneaks into a museum jewel, ignoring alarms and laser sensors. — Outdated security systems may seem like protection—until they’re put to the test

In the modern world, the issues of cybersecurity and protection of important facilities are extremely urgent. However, many people still treat the updating of security systems lightly — as if “it works, so it’s fine.” Practice shows that a system that has not been updated for years turns into a time bomb. A vivid proof of this is the recent high-profile robbery in one of the most famous museums in the world.