Category: Marketing Page 2 of 7

How to Optimize Email Marketing From DMARC to Open Rate Analytics

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On 21.07.2025

In Marketing

A woman with a magnifying glass stands near a large envelope with an @ symbol, surrounded by security icons, graphics and SPF, DKIM, DMARC signatures.
Authentication technologies help make email sending reliable and effective

Email marketing remains one of the most effective communication channels for businesses. It helps not only to promote products and services but also to build long-term relationships with clients, increase loyalty, and drive users back to your website. However, high efficiency is only achievable through proper technical setup and strategic planning. In this article, we’ll dive deep into how to optimize your email campaigns — from essential authentication settings to advanced performance analytics.

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Why Your Website Needs Professional SEO, Not Just Good Design

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On 18.07.2025

In Marketing

People working at laptops against the background of screens with code and graphs, in the center a large magnifying glass with the words SEO.
Effective SEO promotion helps a site grow faster than design alone

In today’s digital world, having a website is no longer an advantage — it’s a necessity. But is creating a visually appealing website enough to attract potential customers? Will a sleek interface alone bring in steady traffic and sales? The answer is — no. Without professional SEO optimization, even the most stylish website risks being lost among competitors in search engine results.

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How to Teach ChatGPT to Recommend Your Website

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On 13.07.2025

In Marketing

A character with the ChatGPT logo on his head shows a thumbs up in front of a monitor with the words "Website" around it, with SEO icons, graphs and search.
How to get ChatGPT to recommend your website

Today, search engines are no longer the only source of traffic. More and more users turn to artificial intelligence for advice: “Where can I order hosting?”, “Which server is best for an online store?”, “Which Ukrainian service provider is reliable?”. And ChatGPT provides answers. But how do you make sure that your website is among those recommended?

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Three reasons to choose reliable hosting for SEO promotion

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On 28.06.2025

In Marketing

A man holds a scale with HTTPS and Speed ​​on one side and Uptime on the other.
Key factors for choosing a reliable hosting

In today’s digital landscape, a business’s online presence is not a luxury — it’s a necessity. Your website is the foundation of your marketing strategy, and to ensure it performs well, you must pay attention to several technical aspects. Among the most important SEO factors are HTTPS, site speed, and stability. All three are directly influenced by the quality of your hosting.

In this article, we’ll explore why these factors are so important for SEO, how they are interconnected, and how RX-NAME can help you improve each one.

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Creating a Business Card Website on Your Own Domain – Guide

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On 27.06.2025

In Marketing

A woman holds a puzzle piece that makes up a website with the Domain, About and Contact sections.
The main components of a business card website

In 2025, having an online presence is no longer a luxury—it’s a necessity. If you’re an entrepreneur, freelancer, or small business owner, a business card website is a great place to start. It’s a compact online resource that provides essential information about you or your business, including contacts, portfolio, and a short description of your services.

In this article, we’ll walk you through how to easily build a business card website on your own domain, what tools to use, how to design it, and which details to consider to make your site work for you.

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How to Monetize Your Website in 2025

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On 26.06.2025

In Marketing

A man with a tablet and a cup of coffee sits next to a monitor with a website on the screen, surrounded by icons of money, ideas and shopping.
Modern ways to make money on your own website

An online project, regardless of its scale, can generate income. In 2025, the opportunities for website monetization are greater than ever, and the tools are more accessible. The key is choosing the right strategy that aligns with your site’s topic, audience, and goals.

In this article, we’ll explore the most effective ways to monetize a website, current trends, and practical tips for getting started. We’ll also show how tools from RX-NAME can help you earn online.

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How to Get Free Backlinks and Improve Your Website’s SEO

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On 16.06.2025

In Marketing

Laptop with a web page and a chain icon symbolizing backlinks, next to SEO marks and a growth graph.
Effective ways to increase website visibility through backlinks

Website promotion in search engines is the key to attracting a steady stream of customers. One of the most important ranking factors for Google is backlinks. The more high-quality websites that link to your resource, the higher your position in search results.

In this article, you’ll learn:

  • Why backlinks are important for SEO
  • Where and how to get them for free
  • Which methods actually work in 2025

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How to Build an Effective Sales Funnel on Your Website

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On 15.06.2025

In Marketing

A yellow funnel with user icons at the top and a coin at the bottom, surrounded by graphs, web pages, a gear, and a like icon.
Effective sales funnel on a website

In the world of digital marketing, a company’s website is more than just an online business card. It’s a full-fledged platform for attracting, engaging, and converting visitors into customers. But to make your website perform these functions effectively, you need to properly structure a sales funnel — a step-by-step process that guides a user from their first contact with your brand to making a purchase or ordering a service.

In this article, we will break down how to build an effective sales funnel on your website, avoid common mistakes, and increase conversions. You’ll learn which tools are helpful at each stage and get practical tips that work in 2025.

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How to Improve Your Website Using AI. Useful Tips for 2025

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On 13.06.2025

In Marketing

Illustration of a robot with the inscription "AI" pointing at a large monitor with a website, while a girl works on a laptop next to it. Above the screen are search icons, a processor with "AI" and an up arrow, symbolizing development and optimization.
How to improve your website with AI. Practical tips for 2025

In today’s digital landscape, your website is often the first impression customers get of your business. But is your site really performing at its best? In 2025, artificial intelligence (AI) offers powerful tools that can help you improve your website’s usability, performance, and even SEO rankings. Let’s explore how AI can enhance your online presence and help you stay ahead of the competition.

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Useful Tips for Promoting Your Business on Social Media in 2025

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On 06.06.2025

In Marketing

A group of young people working with laptops and smartphones in an office. A presentation with a graph and the word “DRAMA” is shown on the laptop screen. Around are the logos of TikTok, Instagram, YouTube and Facebook, symbolizing social networks.
Promoting business through social networks in 2025

In 2025, social media remains one of the most powerful tools for business promotion. However, competition is growing, algorithms are evolving, and users are becoming more selective. That’s why it’s crucial to stay up to date with the latest trends and build a smart strategy to attract more customers, boost brand recognition, and increase revenue.

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